hitting 10k in 30 days with highly-targeted cold email

Now that we’re done at YCombinator, we’re revealing how we went from 0 → $10k MRR in our first 30 days, using only ONE channel (step by step).

We spent less than $100 and didn’t have any paid ads, SEO, waitlist, or content marketing.

Instead, we sent 50-75 highly targeted cold… pic.twitter.com/TTs6n6LDuv

— Finn Mallery (@fin465) March 31, 2026